Marketing News

Dossier, Necessaire Make Top 10 Most-Searched Small Businesses on TikTok: SumUp

Prose Beauty and Blume also made the cut.

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By: Lianna Albrizio

Associate Editor

Dossier Perfumes and Necessaire have topped the most-searched small businesses on TikTok for 2024, per payment experts and POS provider SumUp. Dossier, which has more than 337,000 followers, ranked No. 3 with an annual TikTok search volume of 244,000. Skincare brand Necessaire matched Dossier’s the search volume number and was ranked at No. 4 with 11,000 followers. Haircare brand Prose Beauty came in at No. 6 with search volume 163,000 and 150,500 followers. Skincare brand Blume rank...

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